Why Ferrari has suddenly caught the sim racing bug

Why Ferrari has suddenly caught the sim racing bug

[ad_1] But the world has changed a great deal over the past few years, and now building a successful brand is not about getting F1’s fans to immediately dig into their pockets and buy your products the morning after you stand on top of the podium. Instead, it’s about getting consumers to wear their logos … Read more

Star-studded roster for inaugural World eX season

Star-studded roster for inaugural World eX season

[ad_1] The esports league, featuring virtual electric prototypes, has brought in an impressive driver roster for their inaugural season.  Mike Rockenfeller, a winner of both the Daytona 24 and Le Mans 24 Hour races, has created the series to help promote the urgent fight against the climate crisis we all face. You can use the hashtags … Read more